The same story told over and over? Connecting the dots between A Star is Born, the #WeAreCork place brand project and the challenge of creative originality in art and branding alike. THERE’S a line in A Star is Born, Bradley Cooper’s $100m-grossing musical melodrama, that should strike a chord with anyone engaged in creative endeavours – from musicians..
When it comes to social media, hitting the mark is harder than it looks and missing it is substantially easier. Sometimes the use of social media can be an extraordinarily beneficial thing and other times; disastrous, especially if the company or brand allows the conversation to get out of hand or if they never had..
Christmas is a time full of traditions, habits, ceremonies, and rituals. It’s the time of year that triggers several food and drink related cravings such as Cadbury’s Selection box, mulled wine, hot apple cider, mince pies; the list goes on. In Ireland we have created our own set of traditions and rituals associated with Christmas,..