Author: Cristina Collins

The Ed Effect

May Bank Holiday Weekend 2018, Cork City. The sun was splitting the stones as the crowds swelled along the river. Plastic Carlsberg glasses graced the hands of most adults, as well as a few crafty teenagers who were after lying to their parents to go gatting in a field before the concert. Music blared from..

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What the ZUCK?!

Our Facebook Overlord Mark Zuckerberg is this week up in Capitol Hill in front of the Senate Judiciary and Commerce Committees Joint Hearing to discuss data breaches on his social media platform.   During the hearing, Zuckerberg was questioned about several different topics including third party use of users data, GDPR, use of content, so..

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6 Things to do in Cork during the Beast from the East

If, like us here at Dyjaho, you are heeding the warnings from our National Weather Forecaster, and staying in this snowy day, then you will no doubt be on the lookout for things to do (that is of course if you’re not lucky enough to be able to work from home *shakes fist at computer*)…

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Upcoming Dates in Cork for your Content Calendar

bro jesus

With one of the most important dates of the year has just past (Tax Rebate Day, obviously) we thought it would be a good idea to put some local and national dates together for businesses looking to populate their yearly content calendar. Now, ‘Tax Rebate Day’ may not be strikingly important to companies other than..

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Animojis at the Grammys: The AR Revolution

Alien Animoji

AR technology, or Augmented Reality, looks to be making real strides this year. You might have seen some examples of Augmented Reality in clever advertising campaigns over the last few years. Augmented reality turns the environment around you into a digital interface by placing virtual objects in the real world. Examples of AR that you..

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#bloggergate: the end of influencers’ influence?

influencer holding Stenston

If you haven’t been keeping up with White Moose Café’s most recent public feud and the biggest public scandal since the Clinton emails, let us illuminate you. Controversy spinner Paul Stenson who is no stranger to PR stunts having milked the vegan hater train (soy milked, that is), requested corkage from breastfeeding mothers, and demanded..

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Trends: Is Irish making a comeback?

irish weather man

It seems like an odd thing to say in 2018 and something a lot of people never thought would be ‘a thing’, but it appears that Irish is making a comeback. We see Irish making an appearance every now and again in different formats such as  “The Guard’ or the very famous advert for Carlsberg…

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3 signs you should consider redesigning your website

website meme

A website redesign is an expense that many businesses put off, but an out of date and inefficient website can end up costing you money and annoying customers in the long run. In order to get the most out of your website it needs to be running well and optimized to within an inch of..

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Back to basics: Three simple tips for using Hashtags and Geo-tags

dyjaho instagram

Instagram can be a bit of a landmine for any newbies to the platform. However, with the continued growth in users (which now stands at over 800 millions in 2017) and user generated content on Instagram, it is a must channel for many industries.   Instagram is a highly visual platform and users categorise their..

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Naughty and Nice: Santa’s best and worst of social media 2017

When it comes to social media, hitting the mark is harder than it looks and missing it is substantially easier. Sometimes the use of social media can be an extraordinarily beneficial thing and other times; disastrous, especially if the company or brand allows the conversation to get out of hand or if they never had..

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What Brown Thomas, John Lewis and The Christmas Day swim can teach us about branding

Christmas is a time full of traditions, habits, ceremonies, and rituals. It’s the time of year that triggers several food and drink related cravings such as Cadbury’s Selection box, mulled wine, hot apple cider, mince pies; the list goes on. In Ireland we have created our own set of traditions and rituals associated with Christmas,..

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Even a dog could do it! A beginners guide to boosting posts on Facebook

Social Media insights and results

We’ve all seen the notifications from Facebook telling us that a post is performing better than recent posts, prompting us to boost it to reach a bigger audience. There’s a few options that Facebook will give you in order to do this, however the ‘choose your own audience’ option is sometimes known to frighten people..

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