A website redesign is an expense that many businesses put off, but an out of date and inefficient website can end up costing you money and annoying customers in the long run. In order to get the most out of your website it needs to be running well and optimized to within an inch of its life both for internal conversions and external search engines.
Your website is still the most valuable online asset you have, and in the digital ages a website is the new shop front, it absolutely cannot be neglected.
Here are some signs that you need to consider redesigning your website in 2018:
- Your customers are complaining
If you have an ecommerce website with a CRM system setup you will have direct access to customers giving you direct feedback. If you start receiving negative comments about your website, start taking notes and marking what exactly these issues highlight so you can easily correct them.
- Your website is not mobile friendly
In a world where mobile users are multiplying by the day, a mobile friendly website is obligatory. The number of mobile users worldwide is expected to pass the five billion mark by 2019 so if your website is not optimized for mobile, you are going to be losing out in customers.
- Your website is not converting
We often hear of companies putting massive efforts into directing traffic to their site via digital marketing campaigns such as an adword and social media campaigns only to see zero or very little conversions on the website itself. This is a big warning sign that your website needs a serious revamp.
Do these signs apply to your website? What is the biggest thing you struggle with online?
If you think your website needs work, get in touch with us and see how we can help get those much needed conversions!